THE BOOK

The Alternative Is Unthinkable

A book by Mark Eve

We can live a certain way for so long that we stop asking whether it could be different.

Some things cannot change. Some are worth protecting. Others have simply gone unquestioned for years.

This book helps you work out which is which.

It will not tell you to stay, leave or start again. It helps you decide what to keep, what to question and what may still be possible.

Read the prologue free

Complete digital book and audio. £7.99, one payment. Permanent access.

Read more about the book
The Alternative Is Unthinkable by Mark Eve, standing as a hardcover book.

Questions the book asks

  • Is staying really the only option?
  • What have you never said out loud?
  • Why do you keep finding yourself here?
  • Who told you this was success?
  • Are you tired, or is something no longer working?
  • How much would be enough?
  • Do the people around you really know you?
  • What are you protecting, and what is it costing you?

ASK ALTO

Is one of these questions yours?

You do not need to explain the whole story. Start with what is on your mind and Alto will ask the next useful question.

One life, looked at as a whole

Your health, money, work, love and family affect one another. The book helps you look at them together, without scoring or ranking your life.

  • Roots

    Where it began

    Family, place, money and the expectations you grew up with. Much of this was there before you had a say.

  • Trunk

    You, now

    The person you have become and what you are carrying today.

  • Branches

    The parts of your life

    Health, money, work, love and family. What happens in one part can affect the others.

  • Canopy

    The whole picture

    What your life looks like when you stop viewing each part on its own.

  • New growth

    What might change

    Something to try, reconsider or leave alone. Change is not always the answer.

  • Sunlight

    What makes life feel alive

    People, places, rest, beauty and ordinary moments. The things that make your life feel like yours.

Free to read

The prologue and three chapters are open to anybody. No account, no email address and no payment.

  • Free chapter

    Prologue

    Where the book starts, and why it asks what it asks. The best place to begin if you want to know how it reads.

    Read this chapter free
  • Free chapter

    Who told you this was success?

    Not your boss. Not LinkedIn. Somebody, a long time ago, and you have been quietly building towards their definition ever since.

    Read this chapter free
  • Free chapter

    The life you inherited

    Some patterns do not get chosen. They get inherited, from the house you grew up in, the relationships you watched and the things nobody explained.

    Read this chapter free
  • Free chapter

    Enough

    Money, security and the question of how much is enough. The complete chapter, free to read, with nothing to set up first.

    Read this chapter free

What you get

One payment of £7.99, and the book is yours.

The book

£7.99 one payment

Digital book and audiobook. Read or listen online, on whatever you have with you.

  • Complete text: a prologue and 26 chapters in five parts
  • A page based reader for phone, tablet and computer
  • Audiobook chapters to listen to online
  • Adjustable text size, spacing and page appearance
  • Highlights, private notes and For later
  • Saved reading position
  • Permanent access
  • No subscription required for the book

Written by Mark Eve and published exclusively by TAIU. Your purchase provides personal access to read or listen online.

THE CLEARING

When something needs more room.

The Clearing is a private place to put something into words, look at what is connected to it and keep only what matters to you.

It can be used with or without the book.

Discover The Clearing

Start reading today

One payment. Permanent access. Yours in your TAIU account, on any device you sign in on.

Read the prologue free